MSc Entrepreneurial Management
Full-time
Location • City Campus
Subject area • Business and management
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Read the course leader's introduction to the course.
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Full-time – 12 months
Starts September
Complete the application form available at www.shu.ac.uk/study/form
2013/14 academic year
Typically £5,355 for the course
The course fee may be subject to annual inflationary increase. For further information on fees and funding see www.shu.ac.uk/funding
2013/14 academic year
Typically £12,060
2014/15 academic year
Typically £12,150
The course fee may be subject to annual inflationary increase. For further information on fees, scholarships and bursaries see www.shu.ac.uk/international/fees
Coursework including • reports • executive summaries • development plans • presentations • portfolios of evidence.
Mark Ellis
MSc Entrepreneurial Management
`What can you expect from the MSc in Entrepreneurial Management at Sheffield Business School? An exciting, life changing, challenging, rewarding and personally fulfilling experience set in one of the most vibrant, student friendly cities in the UK. An experience that will prepare you for tomorrow's world of business where quick thinking, innovation and an entrepreneurial attitude will set you apart from the crowd and see you achieve your goals.
`As one of the developers of this course I can promise you all of the above and more. As a business adviser and management consultant I have worked with hundreds of entrepreneurs advising them on a wide variety of aspects of setting up and running their businesses.
`Enabling you to be the best you can be and 'releasing' the entrepreneur within is a key focus of the course. You will be introduced to a diverse range of topics, including some traditional business studies, all of which will focus on creativity, innovation, change, business growth and enterprise. You will develop your understanding of the potential for these topics within business and how you as an entrepreneurial manager can make these work for you in your arena.
`You can expect to learn lots from your lecturers but also from your fellow students who will be from a wide range of backgrounds, many of who will have significant experience within the business world. There is also the opportunity to work with a client as a consultant, applying your learning to solve real issues within a business.
`I am looking forward to meeting and working with the next generation of entrepreneurial managers, which could include you.'
Profiles
Mark Ellis
MSc Entrepreneurial Management
Andy Cropper
MSc Entrepreneurial Management
I am marketing subject group leader. I started my career in the financial sector and migrated to marketing, specialising in marketing communications and, particularly, direct marketing. I moved into marketing consultancy, combining research, planning and strategic development and then went back into industry, holding a directorship in a small telecommunications company, with responsibilities for their internationalisation and portfolio development. From there a move back into consultancy followed, both as an independent consultant and as director with a Ukrainian company.
My work has taken place in a range of countries, mainly across Europe from Siberia to Serbia but in a number of other international markets as well including the USA. I worked as a consultant for the World Bank, with UK, Czech and Serbian Government agencies and supported industry development schemes through a number of universities worldwide.
Specialist skills/areas of expertise
• marketing communications and strategic planning
• marketing communications
• International marketing
• working with international students
• recent business/consultancy experience
Since 2000, I have worked as a consultant within the UK, the Czech Republic, the Ukraine and Serbia. I acted as lead academic on The Alchemy Exchange, undertaking research based consultancy for industry through student associate researchers drawn from all study levels.
Publications
Key publication ‘Dad’s War’ (1994)
Co-authored: Understanding and Managing Customers (2004) BPP CIM Revision – Strategic Marketing Decisions (2004)
Contributed to: Principles and Practice of Marketing (Jobber; 2001) International Marketing Strategy (Doole & Lowe; 2001,3,4,8,11) Strategic Marketing Decisions in Global Markets (D&L, 2005) Marketing Communications (Egan, 2007) Soldier (Grant, 2007)
CPLA Case Studies; faculty projects (2010) Marketing Concepts and Strategies (6th Ed.) Dibb et al 2012
Custom publications: Finance and Marketing Core Text (2008) Joint compilation International Consultancy Project (2009)
Published case study: From a Business Concept to an International Player (2001)
Kiefer Lee
MSc Entrepreneurial Management
I am a principal lecturer in Marketing and programme leader for the undergraduate business and management programme at Sheffield Hallam University. As an experienced lecturer, I have taught on a number of undergraduate and postgraduate subjects including global marketing, marketing management, marketing communications, entrepreneurship and Innovation, and consultancy projects. As a practitioner, I am a professionally accredited Chartered Marketer having spent a number of years in project management and business development roles in the healthcare sector, managing international marketing activities for a number of small and medium-sized companies.
I am highly committed to publishing in the marketing subject area. I am the lead author of Global Marketing Management (2005; 2009; 2012) and the forthcoming Strategic Marketing Management (2015), published by Oxford University Press. I have also published on innovative learning, teaching and assessment experiences that engage students in developing autonomy in learning.
