MSc Food Consumer Marketing and Product Development
with optional work experience route
Full-time
Location • City Campus
Subject area • Food and nutrition
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The course is for anyone wishing to develop a career specialising in food product development, food consumer marketing or retailing within the international food sector.
As the food industry grows worldwide, it is creating a need for skilled practitioners who can demonstrate the relevant applied knowledge, combined with management and leadership capability. Food organisations need well qualified practitioners and managers to develop, commercialise and deliver their products to the marketplace in an efficient and effective manner. This course allows you to develop the attributes and competencies required to meet this need.
The knowledge and expertise you gain from the course enables you to develop or expand your career horizons within the food industry. Career opportunities exist at an international level within organisations such as food producers, food manufacturers and food retailers.
You choose between a full-time MSc or an MSc with work experience. This offers a UK or overseas work placement of typically 12 months. It improves your skills and employability by giving you real experience in the food industry. Download our work placement guide (PDF, 52KB) for more information.
There is also the potential to progress to PhD or DBA study after successfully completing the masters degree.
There is an applied practical element to this course where you will make use of our excellent development kitchen and sensory facilities. The experience gained here has direct links to the demands of the food industry.
Find out more about MSc Food Consumer Marketing and Product Development
Full-time, 12 months
Starts September
Complete the application form available at www.shu.ac.uk/study/form
2013/14 academic year
Full-time – typically £5,355 (or £6,885 with a work experience placement)
The course fee may be subject to annual inflationary increase. For further information on fees and funding see www.shu.ac.uk/funding
2013/14 academic year
Typically £12,060 without work experience placement, or £13,500 with work experience placement
2014/15 academic year
Typically £12,150 without work experience placement, or £13,650 with work experience placement
The course fee may be subject to annual inflationary increase. For further information on fees, scholarships and bursaries see www.shu.ac.uk/international/fees
Individual and group coursework • essays • reports • portfolio of evidence • dissertation
The optional module population nutrition is partly assessed by examination.
Kitchens
Our kitchens have a wide range of specialist equipment for product development, testing and research.
