Layout print header[D]

Graphical Identity Support Tool (GIST)

Examples 2

BBC

GIST analysis of the BBC website

The BBC website shows a variety of individual and distinct brands within the site. Each logical section may benefit from an individual analysis.

IDEO

GIST analysis of the IDEO website

The key outliers of IDEO's website are examples of the company's work and one of its projects

Macromedia

GIST analysis of the Macromedia website

The Macromedia website is largely consistent with one of the outliers being an purposefully distinctive flash page. The other outliers are example uses of Macromedia technology not on the main site.

Reddot

GIST analysis of the Reddot website

The Reddot website has two main clusters one of these is the on-line newsletter, the rest is other website content. The closely overlapping pages on the left are repeated uses of the search facility on the site.

Please note: these analyses are based upon samples of the page available on the sites at the time of the analysis. The sites may have been revised or updated since the analysis was done.

Please view our frequently asked questions section or, for more information about the Graphical Identity Support Tool (GIST), contact: Dr Chris Roast on 0114 225 2907, Robert Evans, Commercialisation Manager on 0114 225 5000, or email gist@shu.ac.uk.

Return to GIST homepage

Sheffield Hallam University, City Campus, Howard Street, Sheffield S1 1WB, UK

Phone +44 (0)114 225 5555 | Fax +44 (0)114 225 4449

How we use cookies

Privacy policy

Freedom of information

Accessibility

Sitemap

Legal information