Graphical Identity Support Tool (GIST)
Examples 2
BBC

The BBC website shows a variety of individual and distinct brands within the site. Each logical section may benefit from an individual analysis.
IDEO

The key outliers of IDEO's website are examples of the company's work and one of its projects
Macromedia

The Macromedia website is largely consistent with one of the outliers being an purposefully distinctive flash page. The other outliers are example uses of Macromedia technology not on the main site.
Reddot

The Reddot website has two main clusters one of these is the on-line newsletter, the rest is other website content. The closely overlapping pages on the left are repeated uses of the search facility on the site.
Please note: these analyses are based upon samples of the page available on the sites at the time of the analysis. The sites may have been revised or updated since the analysis was done.
Please view our frequently asked questions section or, for more information about the Graphical Identity Support Tool (GIST), contact: Dr Chris Roast on 0114 225 2907, Robert Evans, Commercialisation Manager on 0114 225 5000, or email gist@shu.ac.uk.


