Staff profiles
Dr
Suzana Pavic
Senior lecturer in hospitality and hotel management, BSc, PGCE, MIH, MILT, PhD
Phone 0114 225 3337
Email s.pavic@shu.ac.uk
Subject areas
Hospitality management
Profile
Suzana Pavic is a senior lecturer in hospitality and hotel management at Sheffield Hallam University. Suzana has been teaching in higher education since 2000 and has extensive work and managerial experience in the hotel industry.
Suzana has a PhD in E-Business Management from the University of Sheffield. Her particular research interest is in the new ways of creating competitive advantage through the use of e-business in small and medium-sized enterprises (SMEs).
Suzana is an enthusiastic user of IT technology and she likes new technological gadgets. Amongst Suzana's other interests are ice skating and horse riding.
Research interests
- e-business
- small and medium sized enterprises (SMEs)
- strategic management and competitive advantage
Teaching interests
- undergraduate programme in hospitality management
- postgraduate programme in hospitality management
- research methodology
Author of recent publications
Pavic, S.; Koh, S. C. L.; Simpson, M. and Padmore, J. (2007) 'Could e-business create a competitive advantage in the UK SMEs?' Benchmarking: An International Journal, June, Vol.14 No 3.
Pavic, S., Simpson, M. and Koh, C. S. L. (2005). Prototype modelling of the noel use of e-business to create a competitive advantage in SMEs. Invited chapter contribution to a book entitled Entrepreneurship and Innovation in E-Business: An Integrative Perspective (2005), edited by Fang Zhao. Publisher: Idea Group Inc., Hershey, PA, U.S.A.
Pavic, S., Simpson, M. and Koh, C. S. L. (2004a) The use of e-business to create a competitive advantage in SMEs. In a proceedings of The 2nd International Workshop on Supply Chain Management and Information Systems (SCMIS), 7–9 July 2004. Hong Kong.
Pavic, S., Simpson, M. and Koh, C. S. L. (2004b) An exploratory study into the creation of competitive advantage in SMEs using e-business. In a proceedings of The 2nd International Conference on Manufacturing Research (ICMR), 7–9 September 2004, Sheffield Hallam University, Sheffield, UK.
Pavic, S., Simpson, M. and Koh, C. S. L. (2004c) E-business in SMEs: An exploratory study. In a proceedings of The 27th Institute for Small Business Affairs National Conference (ISBA) - Entrepreneurship and SME Development, 2–4 November 2004, University of Teesside, Newcastle-Gateshead, UK.
