Staff profiles
Dan Woodason
Phone 0114 225 3215
Email d.woodason@shu.ac.uk
Main subject area
Event management
Profile
Dan Woodason has over 15 years of event management experience in both the public and private sector. Dan spent many years in the entertainment and nightclub industry including working for Gatecrasher (arenas and festivals) and dealing with multi-platform stakeholders, from local authorities to international DJs.
His portfolio ranges from three-day public sector conferences for the Department of Work and Pensions, to designing 12-month strategic event-based marketing plans for shopping centres. He's created trade and exhibition stands at the Clothes Show Live and specialises in creativity, enterprise and entrepreneurship.
Dan's marketing and brand management background includes working with Ben Sherman, Sainsbury's and England FA. He has implemented brand promotion into Glastonbury, the Isle of Wight Festival and worked on many media partnerships.
Dan is currently studying on the DBA and recently completed his MSc in Event Management and PgCert Learning and Teaching in Higher Education. He brings a wealth of industry examples through experience to the team.
Research interests
- social media
- corporate social responsibility
- Generation Y
- events as a marketing medium

