Staff profiles
Cynthia Zhuang
Lecturer in events management, MA
Phone 0114 225 5234
E-mail j.zhuang@shu.ac.uk
Main subject area
Events management
Profile
Cynthia joined Sheffield Hallam University from the University of Bedfordshire where she was a RA in Olympic studies. She has taught and supervised students at undergraduate levels. Currently, Cynthia is writing up her PhD thesis entitled 'Volunteering for the Beijing Olympic Games: Visions, Policies and Capitals', which investigates how volunteering for the Beijing Olympics was used for the creation of social, human and political capital.
Cynthia holds an MA International Event Management from the University of Brighton, and has an associated degree in physical education. She taught P.E. at a teaching training college in China, during which she was actively involved in organising a number of sport games as well as stood as a master referee for track events. It was these experiences that made Cynthia realise her greater strength in coordinating, organising and managing abilities. She later became an event coordinator for China Hi-Tech Fair (CHTF) in Shenzhen, China. She was responsible for liaising with hosts and co-hosts of the CHTF, as well as managing exhibitors of the hosts and co-hosts' through out the exhibition period annually. In relation to this coordinating role, Cynthia organised many events including press release conferences, meetings and forums.
Research interests
- Olympic Games
- sport events and volunteering
- volunteering and theories of capital (e.g., social, human and political capital)
- volunteering and employability
- event policy
Research outputs and projects (since 2001)
Journal articles
Zhuang, J. (under review). Beijing 2008: Volunteerism in Chinese Culture and its Olympic Interpretation and Visions, in The International Journal of the History of Sport, Spring 2010.
Conference papers
Girginov, V. and Zhuang, J. (2008). The framing of the idea of volunteering in Olympic and Chinese discourses, proceedings of The 2008 International Convention on Science, Education and Medicine in Sport (previously known as pre-Olympic Congress), August1-4, 2008, Guangzhou,China, Volume 1, pp. 42-43. Awarded “the Best Oral Presentation” in the Olympic Related Studies.

