Our Food Supply: A scientific view into the future
In July 2011, the general public joined some of the City's leading academics to hear what challenges we face in the food sector, and the science behind finding a solution. Watch clips from the event below.
The sacred and profane – marketing messages
Length: 1min 26sec
Craig Hirst, senior lecturer in food marketing at Sheffield Hallam University highlights the different approaches to informing and influencing consumer choices.
Download the video transcript (DOC, 79KB)
Defining Food Security
Length: 1min 08sec
Professor Peter Jackson, University of Sheffield discusses whose responsibility is food supply and food security?
Download the video transcript (DOC, 79KB)
Debate – Question from the audience
Length: 2min 38sec
How do the panel envisage us addressing the problems of food supply, and will something only be done when we hit crisis point?
Download the video transcript (DOC, 83KB)
The Future of Food – keeping food safe
Length: 1min 51sec
Dr Richard Milne,
University of Sheffield discusses how concerns about food safety have risen sharply, and with issues around the supply, food safety is likely to be a challenge.
Download the video transcript (DOC 81KB)
Reformulating food products
Length: 1min 41sec
Dr Richard Lee,
University of Sheffield talks about how changing food products has implications right down the supply chain, right to agriculture.
Download the video transcript (DOC, 81KB)
The Supply Chain and Carbon Footprinting
Length: 1min 50sec
Dr Wayne Martindale, Sheffield Hallam University talks about how rising consumer numbers and soaring energy prices are forcing the food industry to develop their supply chains, with food manufacturers feeling the squeeze. Download the video transcript (DOC 80KB)
Food Waste in the Home
Length: 1min 55sec
Dr Matt Watson, University of Sheffield talks about how UK households waste a surprising amount of food, worsening the impending food scarcity problem
Download the video transcript (DOC, 81KB)
