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  2. How we use cookies

How we use cookies

Cookies are small text files that are placed on your computer by websites that you visit. They are transferred to your computer's hard drive through your web browser and contain a unique number, but no personal data. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site and a more tailored site experience to you.

Most browsers allow you to choose whether cookies are used or not. The 'help' portion of your browser's toolbar will usually tell you how to configure your browser to refuse cookies, to delete cookies or to notify you when you receive a new cookie. However, by turning off cookies you may make the website less efficient and some services may not function properly.

We use cookies to make sure our website works effectively. They help us monitor visitors' movement from page to page, so we can ensure any choices you make and/or details you submit are 'remembered' as you navigate the site – and when you return to it within a set period.

Below is a summary of the cookies we use on, including those set by add-ons.

Name Cookie type Purpose
Google Analytics Functional cookies This collects information about how visitors use the website, to be able to compile reports and make improvements to better meet our users' needs.

The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.

Google Analytics data and privacy information

Opt out add-on for Google Analytics
Google Analytics Targeting cookies We use Google Analytics Audience Demographics and Interest Reporting within Google Analytics to further our audience understanding so we can improve our content, retargeting and user experience accordingly.

Opt out of Google’s interest advertising
adform Functional cookies We may use adform's "remarketing" service to target our ads to you based on your prior use of the Site.

Opt out of the adform cookie.
Sitecore Necessary and functional cookies The Sitecore cookies enable you to use functions of the site such as favourite pages, recent pages and course comparison. The cookies also identify repeat visits helping us tailor our content and user experience.

To opt out please disable cookies from within your browser
AddThis Targeting cookies We use AddThis, a popular social bookmarking toolbar, to allow you to share content via social media sites including Facebook and Twitter.

It uses cookies to find out how pages are shared so we can find out what our visitors like. It may also use that data to deliver tailored advertising on other websites you go on to visit.

When you share content via social media, these sites may set a cookie if you are also logged in to their service. We don't control third party cookies but we recommend you visit the relevant websites for more information.

AddThis privacy information and opt out option
Google Conversion Tracking Targeting cookies We use conversion tracking to understand user behaviour and to improve our site. The cookies help website owners who buy ads from Google to determine how many people who click their ads end up purchasing their products. The conversion tracking cookie is set on your browser only when you click an ad delivered by Google where the advertiser has opted in to conversion tracking.

These cookies expire within 30 days and do not contain information that can identify you personally. If this cookie has not yet expired when you visit certain pages of the advertiser's website, Google and the advertiser will be able to tell that you clicked the ad and proceeded to that page. Each advertiser gets a different cookie, so no cookie can be tracked across advertiser websites.

Opt out of Google’s interest advertising
MediaMath Targeting cookies The cookies enable us to display more tailored advertising to our users.

Privacy information and opt out option
AppNexus (Adnxs) & DoubleClick Targeting cookies The Adnxs and cookies allow us to serve our adverts online. We use it to understand behaviour and how users arrive at our site and interact with it and re-target accordingly. There is no personal identifiable information sent in the tag.

DoubleClick Opt out option
AppNexus Opt out option
YouTube Functional cookies YouTube uses cookies to help maintain the integrity of video statistics and prevent fraud.

We embed some videos on our site from our official YouTube channel; when we do this, we aim to use the privacy-enhanced mode which means YouTube will not set a cookie unless a user clicks to play the video. YouTube cookies contain the count of views of embedded videos

YouTube privacy enhanced mode information
Twitter Functional cookies We use Twitter to display relevant feeds on our site to enhance our content. Twitter widget data such as page visit and browser information is held within the cookie. Twitter also used logged in status information and may tailor content to improve your experience.

Twitter privacy information and preference options
Facebook Functional and targeting cookies We use Facebook to display relevant feeds on our site to enhance our content. Facebook cookies indicate logged in status information to show relevant and social information for the social plugins and services.

The Facebook cookies allow us to serve adverts on social media platforms and to improve our content, retargeting and user experience.

Facebook privacy information and opt out options
LinkedIn Functional cookies We use LinkedIn to display relevant feeds on our site to enhance our content. LinkedIn cookies indicate existing user status information and may tailor content accordingly as well as containing page load information.

LinkedIn privacy information and opt out options
LiveChat Functional cookies We use LiveChat to improve the ease of communication with our users. The cookies are used to identify a user and allow for user personalisation.

To opt out please disable cookies from within your browser and remove them from your storage media

LiveChat privacy information
Hotjar Functional cookies Hotjar is an analysis and feedback tool that reveals the online behaviour and feedback of website visitors. Examples of the type of information collected include, but is not limited to, pages visited, how pages are used and interacted with, type of device and browser used and the country you are in. Hotjar uses cookies to collect non-personal information.

To opt out please disable cookies from within your browser and remove them from your storage media

Hotjar privacy information and opt out option
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