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Year of Entry 2021/22

Entrepreneurship (Design)

Full-time Art and design

Think like an entrepreneur and manage your own design-oriented business.

Everything you need to know...

What is the fee? Home: £10,190 for the course
International/EU: £16,070 for the course
How long will I study? 1 Year
Where will I study? City Campus
When do I start? September 2021

University of the Year for Teaching Quality, The Sunday Times Good Univeristy Guide 2020

Course summary

  • Learn how to set up and run your own design-based commercial or social enterprise.
  • Develop your entrepreneurial mindset and capabilities.
  • Create a solid business proposal based on customer research and finance assessments.
  • Develop useful business networks with support from a dedicated mentor and the academic team.

If you want to succeed as a design entrepreneur, you need the critical, analytical and managerial skills to make independent decisions. On this course, you’ll learn how to be a self-reliant businessperson — starting your own enterprise with support from expert staff, and getting ready for the next steps in your career.

How you learn

Initially, the course is based around entrepreneurial capabilities. This helps you recognise your creative potential and resourcefulness, and translate ideas into actions.

You’ll also study business concepts such as accessing finance, creating a marketing plan and undertaking customer research.

Finally, you undertake an applied research project focusing on your own design-orientated business idea, alongside a Sheffield Hallam coach and a mentor from an external organisation.

You learn through

  • interactive workshops
  • masterclasses
  • guest lectures
  • industry visits
  • integrated simulations
  • real life projects
  • problem-solving
  • applied case studies
  • self-study
  • start-up workshops
  • one-to-one appointments with business advisers

Take a look at the department's Instagram to see what innovations and creations our students have been working on.

Course leaders and tutors

Felicity Mendoza
Felicity Mendoza

Research Fellow and lecturer at the Department of Management and Sheffield Business School.

Applied learning

Live projects

In the first module, you apply your learning to your business idea. We are also an ENACTUS partner, which allows you to explore further social enterprise opportunities.

Field trips

During the course you will attend a number of industry visits to successful entrepreneurial firms, social enterprises and business start-up support organisations.

Networking opportunities

You will have access to your own adviser and mentor, and business support agencies in the region. 

You will be allocated a dedicated workspace area in our on-campus business incubation lab – a great environment in which to network with other student and graduate entrepreneurs. 

You will be given the opportunity to explore different potential financing networks including crowdfunding initiatives for your proposed venture.

There are also a host of networking events across Sheffield City Region for you to explore.


Entering or being nominated for business competitions and awards is a great way to network, raise investment and promote your new business. We provide the support you need to make the most of these opportunities.

We host two annual awards: the Hallam Enterprise Awards and the Sheffield Universities Enterprise Award which we sponsor in collaboration with the University of Sheffield. We also work closely with regional partners in support of the Duke of York Young Entrepreneur Award and the Y-Accelerator business Award. As a Santander partner university, we also support the Santander Universities Entrepreneurship Awards. 

Future careers

This course prepares you for a career in

  • running your own design-orientated business venture
  • working in organisations with an entrepreneurial and innovative culture

Where will I study?

You study at City Campus through a structured mix of online lessons and face-to-face teaching with access to digital and online resources to support your learning.

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

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Howard Street
S1 1WB

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Equipment and facilities

On this course you work with

  • a dedicated workspace in our on-campus business incubation lab with hot desk provision
  • meeting rooms
  • presentation and workshop space
  • self-catering facilities

Entry requirements

All students

  • An undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above).
  • Applicants with non-standard entry requirements and / or relevant experience will be considered on an individual basisYou will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above). Applicants with non-standard entry requirements and / or relevant experience will be considered on an individual basisInternational English Language Test (IELTS) 6.5 overall with a minimum of 6.0 in all components or equivalent.
  • The ability to work as a team and have a passion for entrepreneurship is required. This will be assessed via a written personal statement and a phone conversation if appropriate. Applicants with non-standard entry requirements and /or relevant experience will be considered on an individual basis.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page. You can also watch a video guide on how to apply.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.

Compulsory modules
Module Credits Assessment
Module: Design Concept To Market Credits: 60 Assessment: Coursework
Module: Entrepreneurial Mindset Credits: 60 Assessment: Coursework
Module: Entrepreneurial Toolkit Credits: 60 Assessment: Coursework

Fees and funding

Home students

Our tuition fee for UK students starting full-time study in 2021/22 is £10,190 for the course.

† If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for International/EU students starting full-time study in 2021/22 is £16,070 for the course.

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Up to £11,222 available for Home students on most masters courses.

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Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Art and design courses (PDF)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.

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How do I apply?

You apply for this course via our online application form.

Apply for September 2021

You can also use the application form above to apply for future years of entry. If you require an alternate version of the application form, please email

Not ready to apply just yet?

Why not come to our next open day? Open days are the perfect place to talk to staff and students, visit our campuses and get all the information you need. Alternatively, feel free to ask us a question.

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Information for international students

Information for international students including entry requirements by country and funding.

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