Everything you need to know...
International/EU: £14,415 per year

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Course summary
- Learn the specific skills needed to create memorable event experiences, both physically and virtually, demonstrating business value for employers and clients
- Study the essential aspects of planning and delivering safe and effective events, from delivering persuasive pitches to delivering the event itself
- Specialise in the event area of your choice
- Take on the challenge of delivering memorable events with the support of experienced tutors.
This course builds on your previous business or events studies and allows you to convert your existing academic credits into a full honours degree. In a fast-growing industry, take on the challenge of delivering memorable events in a wide range of sectors including exhibitions, festivals and experiential marketing.
Sheffield Business School accreditation
Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB), placing us in the top 5% of business schools globally.
How you learn
All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.
You’ll have the option to take part in national and international field trips, site visits and working with external organisations to enhance your engagement and understanding of operating in the international events industry.
You learn through
- lectures
- seminars
- live events
- guest speakers
- problem solving exercises
- case studies
- individual and group presentations
- directed learning activities
Course leaders and tutors
Applied learning
Live projects
Live projects form a valuable part of your learning on this course. You will undertake a 20 credit module based on an events management topic, have autonomy to decide on your topic, and will be supported throughout the module with experienced tutors.
Networking opportunities
Our links with industry mean you will be able to engage with a wide range of guest speakers from across the events industry. Previous guest speakers have included Martin Green of the London 2012 Organising Committee (LOCOG), Simon Graveling of Athens 2004, London 2012 and Sochi 2014, David Jamilly of Theme Traders, and Jon Hughes from KPMG.
Future careers
Graduates of this course will gain the skills enabling them to work with companies and events such as
- the Olympic Games
- Banks Sadler
- Welcome to Yorkshire
- Hilton Hotels
- TRO
- Because Experiential Marketing
- Vodafone
- Olympia London
Where will I study?
You study at City Campus through a structured mix of lectures, seminars and practical sessions as well as access to digital and online resources to support your learning.
City Campus
City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.
City Campus map | Campus facilities | Keeping safe on Campus

Adsetts library
Adsetts Library is located on our City Campus. It's open 24 hours a day, every day.
Learn moreEquipment and facilities
Every year our students take advantage of the wealth of venues in Sheffield and the surrounding area to deliver their final year events. These include
- Sheffield City Hall
- the Leadmill
- the Hubs (Students' Union)
Entry requirements
All students
Normally 120 credits at Level 4 and 120 credits at Level 5 (i.e. a total of 240 credits) from any business, international business or other relevant qualifications. Students will have normally studied a qualification with relevant content at Level 4 and Level 5. Students whose first language is not English will need to demonstrate the entry requirements of the course to which they apply as well as meet the English competence requirements of an overall IELTS score of 6.0 (with a minimum of 5.5 in each of the four skills); or equivalent.
Please note the University will only admit students who are aged 18 or over at the point of enrolment.
Additional information for EU/International students
If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page. You can also watch a video guide on how to apply.
For details of English language entry requirements (IELTS), please see the information for 'All students'.
Modules
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.
Module | Credits | Assessment |
---|---|---|
Module: Academic And Professional Excellence (Pdp) | Credits: 20 |
Assessment:
Coursework |
Module: Contemporary Issues In International Business | Credits: 20 |
Assessment:
Coursework Exam |
Module: International Business Research Project | Credits: 20 |
Assessment:
Coursework |
Module: Strategic Event Design | Credits: 20 |
Assessment:
Coursework |
Module: Strategic Management For Events | Credits: 20 |
Assessment:
Coursework |
Module | Credits | Assessment |
---|---|---|
Module: Arts And Entertainment In Society | Credits: 20 |
Assessment:
Coursework |
Module: Events As Marketing And Strategy | Credits: 20 |
Assessment:
Coursework |
Module: Learning Through Mega And Major Events | Credits: 20 |
Assessment:
Coursework Practical |
Fees and funding
Home students
Our tuition fee for UK students starting full-time undergraduate study in 2022/23 is £9,250 per year.
† If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.
International students
Our tuition fee for International/EU students starting full-time study in 2022/23 is £14,415 per year.

Financial support for home/EU students
How tuition fees work, student loans and other financial support available.
Additional course costs
This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.
Additional costs for Business, management and enterprise courses (PDF, 273.5KB)Legal information
Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.