Emma is a Senior Lecturer in Events Management within the Department for Service Sector Management at Sheffield Hallam University. She teaches and leads across a number of postgraduate and undergraduate modules and her PhD research focuses on leadership. Emma has co-authored a leading textbook on Events Management and has had a number of articles published in academic journals and industry papers. She has also been involved in several research and consultancy projects and is a reviewer for the International Journal of Contemporary Hospitality Management. Prior to joining Sheffield Hallam University, Emma was the programme leader for the undergraduate Events Management degree programme at the University of Greenwich, where she spent 8 years as a senior lecturer.
Emma commenced her career as an academic after a successful career in the events industry, during which she worked on many high profile events, most recently running an events department for a publishing organisation. She is now able to incorporate her wide range of industry experience with her knowledge and understanding of the study of Events Management.
- 2014: MA Research 'How event managers lead', University of Greenwich
- 2009: Post Graduate Certificate in Higher Education, University of Greenwich
- 2001: Bachelor - Communication, Culture and Media Studies, Coventry University
- 2014 to date: PhD, University of Greenwich
Member of professional body
- 2017: , Association for Event Management Education (AEME), United Kingdom
- 2017: , BAFA
- 2017: , ISES
- "Determining the role of leadership in Event Managers” – Masters by Research thesis.
- “The Economic Impact of a London Borough’s Festival Programme” Authors: Emma Abson, Paul Booth, Denise Hawkes & James Kennell. Atlas Conference Paper. June 2013 and May 2014 (two different papers from the same research).
- Continued event management consultancy for various firms.
- Research interests include leadership skills, events operations, crowd management, health safety and risk.
- Member of CORE research group and Learning and Organisational Behaviour research groups.
- I have been involved in the design and delivery of workshops for event businesses. Most recently, I developed a workshop on how to market your venue to Gen Y and how to sell your venues to event organisers.
Sheffield Business School
Journal article: ABSON, E. (2017), 'How event managers lead - applying competency school theory to event management', Event Management, vol 21, no 4, pp. 403-419
Book: BLADEN, C. KENNELL, J. ABSON, E. WILDE, N. (2012), Events Management: an introduction, Routledge
Book: ABSON, E. (2011), The impact of group projects on learning, teaching and assessment in a year 3 BA course, Compass
Book chapter: HAWKES, D. KENNELL, J. BOOTH, P. ABSON, E. (2016), 'The Impact of Motivation Factors on Spending at a Public Sector Festivals Programme' Impact Assessment in Tourism Economic, Mathias et al eds
Conference Paper: ABSON, E. KROLIKOWSKA, E. (2015), 'Introducing learning strategies to increase student engagement on a BA Event Management final year course'. Paper presented at Association of Business Schools Learning, Teaching and Student Experience Conference, York
Conference Paper: ABSON, E. (2014), 'Why leadership matters in business event management'. Paper presented at Global Events Congress Conference, Adelaide, Australia
Conference Paper: ABSON, E. (2014), 'Monitoring and evaluating cultural events'. Paper presented at ATLAS Annual Conference, Malta
Conference Paper: ABSON, E. BOOTH, P. HAWKES, D. KENNELL, J. (2014), 'The Economic Impact of a London Borough's Festival Programme'. Paper presented at ATLAS Annual Conference
Conference Paper: ABSON, E. (2013), 'A discussion and critique of the understanding of leadership in the role of an event manager'. Paper presented at International Conference on Events (ICE)
Conference Paper: ABSON, E. (2013), 'A discussion and critique of the understanding of leadership in the role of an event manager'. Paper presented at Association for Events Management Education (AEME) Conference, Bournemouth
Conference Paper: ABSON, E. BOOTH, P. HAWKES, D. KENNELL, J. (2013), 'The Economic Impact of a London Borough's Festival Programme'. Paper presented at ATLAS Annual Conference
HEA fellow or senior fellow
- 2017: Fellow of HEA, Higher Education Academy (HEA)