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Year of Entry 2020/21
BA (Honours)

Business Analytics

Focus on the power and usage of data and analytics in business.


Everything you need to know...

What is the fee? Home/EU: £9,250 per year (£1,200 for placement year)
International: £13,650 per year (£1,200 for placement year)
How long will I study? 3 / 4 Years
Where will I study? City Campus
What are the entry requirements? 112 UCAS Points
What is the UCAS code? N1M5
When do I start? September 2020
Placement year available? Yes

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Course summary

  • Convert organisational needs into Business Requirements that drive strategic improvements.
  • Develop and interpret the results of analytical work for actionable insights.
  • Explore aspects of digital innovation in a variety of contexts including marketing, customer service, finance, retail, healthcare and social media.
  • Learn introductory coding and Data Science.
  • Work with local businesses on real projects.
  • Study a language or specialist business subject in your elective module.
  • Undertake a year-long paid work placement and optional semester abroad.

This course is about preparing you to become an integral team member in the digital evolution of organisations.

Student View

Watch student Maksymilian Zon talk about what it’s like to study at Sheffield Business School.

How you learn

Your lecturer's view
Watch course leader Dr Roy Woodhead talk about this course.

Following a highly practical approach, your learning takes place in a wide variety of settings in order to cater to different learning styles and behaviours.

You learn through:

  • live projects with real businesses
  • work placement
  • semester abroad
  • self-study and collaborative work
  • analytical study and critical thinking
  • presentations
  • class discussions and problem-solving

Course leaders and tutors

Roy Woodhead
Roy Woodhead
Senior Lecturer in Digital Innovation

Dr Roy Woodhead has been a Business Analyst for Global IT companies. In this role he has seen this profession move from a world of Excel spreadsheets to real time an … Read more

Applied learning

Work placements

You will have the opportunity to arrange a year-long work placement in between your second and third years. This gives you a real-world experience to prepare you for your future career with companies such as GSK, NHS, Microsoft, SAP and Virgin. Salaries of up to £30,000 are possible. Your established track record in industry will help you to gain higher paid roles when you graduate.

You also have the option to study abroad for a semester in your second year if you are successful in applying to the global mobility initiative, which allows you to choose from over 40 European destinations and 20 other international university partnerships under English instruction.

Live projects

With the support of academics you will solve real-world client decision problems in a number of modules over your time on your course, including a consultancy assignment in your third year. This combination of theory and practice with real organisations is designed to support your personal and professional development as you become a more capable Business Analyst.


Future careers

This course prepares you for a career as a

  • business analyst
  • requirements manager
  • business intelligence analyst
  • management information analyst
  • customer insight manager
  • marketing insight manager
  • data insight analyst
  • data manager
  • data strategist
  • big data analyst
  • chief insight officer

As a graduate you will become a business consultant and trusted advisor in organisations looking to adopt new technologies such as Artificial Intelligence to transform how they deliver customer value.

Where will I study?

You study at City Campus

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

City Campus map
City Campus map
Location

Howard Street
Sheffield
S1 1WB

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Adsetts library
Adsetts library

Adsetts Library is located on our City Campus. It's open 24 hours a day, every day.

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Equipment and facilities

On this course you work with

  • software applications including Microsoft Office Specialist
  • Bloomberg trading suite
  • simulation and software and database technologies
  • additional digital resources 
  • azure notebooks (jupyter notebooks)
  • python / pandas / SQL

Entry requirements

All students

UCAS points

  • 112

This must include at least 64 points from 2 A Levels or equivalent BTEC qualifications. For example:

  • BBC at A Level
  • DMM in BTEC Extended Diploma.
  • A combination of qualifications, which may include AS levels, EPQ and general studies

GCSE

  • English language or literature at grade C or 4
  • Maths at grade D or 3

You can find information on making sense of UCAS tariff points here and use the UCAS tariff calculator to work out your points.

• Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.

If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.

If you do not have any of the qualifications above but have relevant experience you are welcome to discuss potential opportunities with the admissions tutor.

Please note the University will only admit students who are aged 18 at the point of enrolment.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page. You can also watch a video guide on how to apply.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Modules

Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.

You can take an optional placement in year three.

Year 1

Compulsory modules
Module Credits Assessment
Module: Business Statistics Credits: 20 Assessment: Coursework
Module: Data Analysis For Business Decisions Credits: 20 Assessment: Coursework
Module: Developing Professional And Academic Skills Credits: 20 Assessment: Coursework
Practical
Module: People And Organisations In Context Credits: 20 Assessment: Coursework
Exam
Module: Requirements Management Credits: 20 Assessment: Coursework
Elective modules
Module Credits Assessment
Module: Foreign Language Credits: 20 Assessment: Coursework
Module: Global Business Environment Credits: 20 Assessment: Coursework

Year 2

Compulsory modules
Module Credits
Module: Applied Financial Management Credits: 20
Module: Applied Professional Skills Credits: 20
Module: Data And Business Decisions Credits: 20
Module: Data Science Credits: 20
Module: Performance Measurement And Operations Credits: 20
Elective modules
Module Credits
Module: Business Law Credits: 20
Module: Essential It Skills For Business Credits: 20
Module: Foreign Language Credits: 20
Module: Leading And Managing Teams Credits: 20
Module: Managing International Business Credits: 20
Module: Planning Your Own Business Credits: 20
Module: Service And Retail Marketing Credits: 20

Year 3

Optional modules
Module Credits
Module: Placement Year Credits: -

Final year

Compulsory modules
Module Credits
Module: Applied Analytics Credits: 20
Module: Business Intelligence And Modelling Credits: 20
Module: Consultancy Project Credits: 20
Module: Strategy, Ethics, Privacy And Social Responsibility Credits: 20
Module: Strategy Projects And People Credits: 20
Elective modules
Module Credits
Module: Business In The European Economy Credits: 20
Module: Business Operations And Project Management Credits: 20
Module: Consultancy Skills For Organisational Change Credits: 20
Module: Contemporary Issues In International Business Credits: 20
Module: Contemporary Issues In Marketing Credits: 20
Module: Customer Psychology Credits: 20
Module: Financial Fluency For Decision Making Credits: 20
Module: Financial Performance Management Credits: 20
Module: Foreign Language Credits: 20
Module: Leadership In Contemporary Organisations Credits: 20
Module: Managing For Success Credits: 20
Module: Managing The Digital Enterprise Credits: 20
Module: Sustainable And Responsible Business In The C21 - Contemporary Challenges Credits: 20

Fees and funding

Home/EU students

Our tuition fee for UK/EU students starting full-time undergraduate study in 2020/21 is £9,250 per year. During your placement year you will pay a reduced fee of £1,200.

† If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for international students starting full-time study in 2020/21 is £13,650 per year. During your placement year you will pay a reduced fee of £1,200.

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Financial support for home/EU students

How tuition fees work, student loans and other financial support available.

Learn more

Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Business and management courses (PDF)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.

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How do I apply?

You can apply for this course through UCAS.

Apply now via UCAS

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