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Year of Entry 2019/20
BA (Honours)

Marketing with Foundation Year

Course in clearing
Full-time Marketing

Gain a degree in marketing, with an initial foundation year to prepare for the course.


Places available in clearing

Apply for a place on this course starting in 2019. Call us on now 0330 024 6390.

Find out more about clearing.



 

Everything you need to know...

What is the fee? Home/EU: £9,250 per year (£1,200 for placement year)
International: £13,250 per year (£1,200 for placement year)
How long will I study? 4/5 Years
Where will I study? City Campus
What are the entry requirements? 48 UCAS points through Clearing
What is the UCAS code? A077
When do I start? September 2019
Placement available? Yes

Course summary

  • Study your foundation year, then progress to a degree with industry accreditation from the Chartered Institute of Marketing (CIM).
  • Benefit from a student-focussed approach to learning.
  • Learn through critical thinking, problem solving and traditional methods.

Develop an expert knowledge of applied marketing concepts and gain practical experience in the workplace. You gain the skills and experience you need to develop an in-depth understanding of the principles and techniques of marketing and the ability to apply marketing knowledge to a range of business problems. Sheffield Hallam is one of the few universities in the country that has direct links with the CIM, allowing you access to their master classes.

How you learn

The course is suitable if you don't meet the entry requirements for our BA (Hons) Marketing course, or you want extra preparation before starting degree-level study. You share the first year with other Sheffield Business School foundation year students, then move on to the degree.

The approaches to learning and teaching on the Marketing course vary between modules. You will experience, and engage with a variety of learning and teaching methods on the course, which develops your knowledge, skills, and expertise.

You learn through:

  • lectures
  • seminars
  • problem solving exercises
  • case studies
  • self managed study
  • individual and group presentations

In the foundation year, you'll study wider business topics, while specialising in your chosen subject area. You'll learn useful skills such as academic writing, work in diverse teams and learn to utilise a wide variety of data sources. In doing so, you'll fully prepare yourself for undergraduate study.

Course leaders and tutors

Dr Karen Quine
Dr Karen Quine

Karen joined Sheffield Hallam University in 2012 where her teaching and research interest focus upon Strategic Management and Change. Karen Quine has been teaching H … Read more

Applied learning

Work placements

You will have the opportunity to arrange a year-long work placement in between your third and fourth years. This is typically 48 weeks long and gives you a real-world experience to prepare you for your future career. Due to our strong relationships with regional, national and international employers, we can help you to secure a great placement opportunity and support you while you are there. Previous students have gained placements at companies such as IBM, Adidas, Marks & Spencer and Disney.

Live projects

In the third year of the course, you undertake a comprehensive set of activities focussed on employability, and in particular placements to support you in a year in industry. Work-related learning involves exercises that simulate the workplace and are run as part of modules on the course.

Networking opportunities

We are one of the few universities in the UK to have a student chapter linked to the CIM. This is a student learning community that complements and enhances your academic studies and allows you to link up with local professionals. Another way to prepare for your career is to make the most of your automatic membership of the Sheffield Hallam Student Marketing Society, which runs regular events with local and national employers.


Future careers

This course prepares you for a career in

  • marketing
  • brand management
  • market research
  • digital marketing
  • customer care
  • service management
  • project management
  • promotional management
  • sales and key account management
  • new product management
  • supply chain management

Previous graduates of this course have gone on to work for

  • Mattel
  • Hewlett Packard
  • IBM
  • O2
  • River Island
  • Everton Football Club
  • Hilton Hotels
  • Kimberley-Clark
  • Audi
  • John Lewis
  • Nestle
  • ASDA
  • Rainforest Foods
  • Greencore Group
  • Game

Where will I study?

You study at City Campus

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

City Campus map
City Campus map
Location

Howard Street
Sheffield
S1 1WB

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Adsetts library
Adsetts library

Adsetts Library is located on our City Campus. It's open 24 hours a day, every day.

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Entry requirements

All students

GCSEs Maths at grade D or 3 and English Language or Literature grade D or 3.

48 UCAS points, including 24 points from one full A level, or equivalent, or an alternative qualification such as an Access course.

Please note the University will only admit students who are aged 18 at the point of enrolment.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page. You can also watch a video guide on how to apply.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Modules

The modules for 2019/20 may vary to those given below, which are for academic year 2018/19

You can take an optional placement in year three.

Year 1

Compulsory modules
Module Credits Assessment
Module: Contemporary Issues Credits: 20 Assessment: Coursework
Module: Introduction To Business Credits: 20 Assessment: Coursework
Module: Organisation Management And Delivery 1 Credits: 20 Assessment: Coursework
Module: Organisation Management And Delivery 2 Credits: 20 Assessment: Coursework
Module: Self And Stakeholder Management Credits: 20 Assessment: Coursework
Module: The Practice Of Business Credits: 20 Assessment: Coursework

Year 2

Compulsory modules
Module Credits Assessment
Module: Market And Digital Analysis Credits: 20 Assessment: Coursework
Module: Marketing Organisations And Society Credits: 20 Assessment: Coursework
Module: Marketing Research And Employability Credits: 20 Assessment: Coursework
Module: People And Organisations In Context Credits: 20 Assessment: Coursework
Exam
Module: Principles Of Marketing Credits: 20 Assessment: Coursework
Exam
Elective modules
Module Credits Assessment
Module: Foreign Language Credits: 20 Assessment: Coursework
Module: Global Business Environment Credits: 20 Assessment: Coursework

Year 3

Compulsory modules
Module Credits
Module: Customer Psychology And Culture Credits: 20
Module: Integrated Marketing Communications Credits: 20
Module: Marketing Metrics Credits: 20
Module: Sales And Business Skills Credits: 20
Module: Strategic Marketing Planning Credits: 20
Elective modules
Module Credits
Module: Business In Practice Credits: 20
Module: Foreign Language Credits: 20
Module: Service And Retail Marketing Credits: 20

Year 4

Compulsory modules
Module Credits
Module: Placement Year Credits: -

Final year

Compulsory modules
Module Credits Assessment
Module: Go-To-Market In The Digital Environment Credits: 20 Assessment: Coursework
Module: Marketing In A Global Context Credits: 20 Assessment: Coursework
Practical
Module: Marketing Innovation And Creativity Credits: 20 Assessment: Coursework
Module: Strategic Brand Management Credits: 20 Assessment: Coursework
Exam
Module: The Customer Experience Credits: 20 Assessment: Coursework
Elective modules
Module Credits Assessment
Module: Communication Concepts For Marketers Credits: 20 Assessment: Coursework
Module: Foreign Language Credits: 20 Assessment: Coursework
Module: Relationship Marketing Management Credits: 20 Assessment: Coursework
Exam

Fees and funding

Home/EU students

Our tuition fee for UK/EU students starting full-time undergraduate study in 2019/20 is £9,250 per year. During your placement year you will pay a reduced fee of £1,200.

† If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for international students starting full-time study in 2019/20 is £13,250 per year. During your placement year you will pay a reduced fee of £1,200.

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Financial support for home/EU students

How tuition fees work, student loans and other financial support available.

Learn more

Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Marketing courses (PDF)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.

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This course has places available in clearing. Call us now on 0330 024 6390.


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