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BSc (Honours) International Tourism Management

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Year of Entry 2023/24
BSc (Honours)

International Tourism Management

Understand the sustainable development of the global tourism industry through live management projects, field trips and applied learning opportunities.

Everything you need to know...

What is the fee? Home: £9,250 per year (£1,200 for placement year)
International/EU: £15,860 per year (£1,200 for placement year)
How long will I study? 3 / 4 Years
Where will I study? City Campus
What are the entry requirements? 112 UCAS Points
What is the UCAS code? N800
When do I start? September 2023
Placement year available? Yes

Student satisfaction

This course scored 93% for teaching satisfaction in the 2023 National Student Survey.

Course summary

  • Learn about tourism, consumer experience, operations and planning.
  • Develop vital skills in marketing, leadership and project management.
  • Take opportunities to study abroad, gain experience and study a language.

On this course you’ll learn about managing tourism in the face of global issues – aligned with UN Sustainable Development Goals to become a responsible leader of tomorrow.

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Accredited by
  • EFMD Accredited
  • Tourism Management Institute (TMI)

Sheffield Business School is one of only four schools worldwide that have EPAS accreditation for undergraduate programmes in hospitality and tourism. EPAS is a world-renowned standard for the quality of business or management programmes which have an international perspective.

This course is recognised by the Tourism Management Institute.

The Tourism Management Institute (TMI) is the professional body for destination management practitioners, with members drawn from all levels of the private and public sectors: national, regional, sub regional and local. TMI seeks to support professional development within the sector, for potential entrants as well as existing practitioners. Assessment and recognition by TMI means that students can be confident the course will provide them with knowledge, understanding, skills and experience which will fully prepare them for a career in tourism destination management.

Sheffield Business School accreditation

Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB), placing us in the top 5% of business schools globally.

Tourism subject group award

Our Tourism subject group is recognised as a Centre of Excellence by the Institute of Travel and Tourism (ITT), the membership organisation for tourism industry professionals and educators.

How you learn

Your lecturer's view
Watch lecturer Adele Doran talk about this course.

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

Our award-winning lecturers have vast industry experience. They apply their impactful research to their teaching, so you’ll be able to understand the latest global tourism trends. You’ll also engage with industry through live tourism projects. The course combines theory, placements and work experience opportunities to develop your intellectual and professional acumen – all helping you to stand out to employers.

You learn through

  • a combination of lectures, seminars and workshops
  • field trips and site visits
  • talks and resources developed by industry and professional bodies
  • live projects with external organisations
  • independent study and group work

You’ll learn about managing the tourist experience, innovating in destination marketing, sustainable tourism, responsible planning, strategy and crisis management in tourism. This will be underpinned by core business and management modules in marketing, people management and finance to make you industry ready.

We believe you learn best when you engage with the industry first-hand and gain a well-developed understanding of the complexities, challenges and rewards of operating in the international tourism industry. Your course culminates in a consultancy experience with an external client – where you get to showcase the knowledge and skills you’ve gained throughout the course.

You will be supported in your learning journey towards highly skilled, graduate level employment through

  • access to our unique student support triangle to help with your personal, academic and career development
  • access to our Skills Centre with one to ones, webinars, and online resources, where you can get help with planning and structuring your assignments

Course leaders and tutors

Victoria Mellon
Victoria Mellon

Working in the tourism industry for large tour operators and hotels in the UK and USA has fuelled my enthusiasm for researching and teaching tourism, and I enjoy wor … Read more

Dr. Emmie Deakin
Dr. Emmie Deakin
Course Leader

Emmie Deakin is a Senior Lecturer in Hospitality within Sheffield Business School

Applied learning

Work placements

You’ll have the opportunity to undertake a year-long work placement in between your second and third years. This gives you industry experience to prepare you for your future career – and allows you to graduate with an Applied Professional Diploma to add to your CV. 

Previous students have undertaken placements with companies such as Jet2, Disney World and Sunvil Holidays. to name a few.

Live projects

In every year of your course, you’ll have the opportunity to work on live projects to build your skills and professional experience. Recent students have audited accessibility information for Access for All, provided market research for TUI UK and Ireland, and evaluated the South American tourism product for Luxury Inspire Me Travel.

Field Trips

Field trips are an important part of your studies. They’re the perfect opportunity to connect with your peers and tutors – as well as to put your theoretical knowledge into context and engage in in-depth discussions about your discipline. Previous students have enjoyed a two-day visit to the Lake District – where students received a talk from the National Park Authority and learned about the impacts of tourism on the destination.

Networking opportunities

You’ll frequently engage with tourism industry stakeholders throughout the course. Many modules include guest speakers, and you’ll benefit from a close relationship with the industry through our graduate networks and links with The Travel Association, the Institute of Travel and Tourism, and the Tourism Management Institute.


We’ll encourage and support you to take part in external student competitions. Recently, one of our International Tourism Management students won the prestigious YCO Diamond Research Award in which 40 countries were competing. The award-winning work was based on her final year research project. 

Future careers

Britain is forecast to have a tourism industry worth over £257 billion by 2025, representing just under 10% of the GDP and 3.7 million jobs (VisitBritain 2022).

This course prepares you for a career in

  • tourism product development and management
  • tourism operations management
  • destination management
  • destination marketing
  • customer service management
  • pricing analyst

Previous graduates of this course have gone on to work for

  • Jet2
  • British Airways
  • TUI
  • Welcome to Yorkshire
  • Visit Britain
  • All Leisure Holiday Group
  • Manchester International Airport
  • UK Civil Aviation Authority
  • Center Parcs
  • Gulliver’s Theme Park Resorts

Where will I study?

You study at City Campus through a structured mix of lectures, seminars and practical sessions as well as access to digital and online resources to support your learning.

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

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Equipment and facilities

On this course, you work with specialist tourism management tools. For example, former students have used Airline Online to learn about airline route management.

We’ve invested over £100m in new facilities to help you study how and when you want. This means 24-hour libraries and study spaces designed by our students.

Entry requirements

All students

UCAS points

  • 112

This must include at least 64 points from 2 A Levels or equivalent BTEC qualifications. For example:

  • BBC at A Level
  • DMM in BTEC Extended Diploma.
  • A combination of qualifications, which may include AS levels, EPQ and general studies


  • English language or literature at grade C or 4
  • Maths at grade D or 3

You can find information on making sense of UCAS tariff points here and use the UCAS tariff calculator to work out your points.

• Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.

• entry with prior credit - we consider applications for direct entry to the final year from those holding Higher National Diplomas or equivalent qualifications

If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.

We welcome applications from people of any age. We may be flexible in our normal offer if you can show a commitment to succeed and have the relevant skills and experience. This must show that you will benefit from and finish the course successfully.

Please note the University will only admit students who are aged 18 or over at the point of enrolment.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.

You will be able to complete a placement year as part of this course. See the modules table below for further information.

Year 1

Compulsory modules
Module Credits Assessment
Module: Applied Academic Skills Credits: 20 Assessment: Coursework
Module: Finance And Data Interpretation Credits: 20 Assessment: Coursework
Module: Introduction To The Global Tourism Sector Credits: 40 Assessment: Coursework
Module: Managing The Tourist Experience Credits: 40 Assessment: Coursework

Year 2

Compulsory modules
Module Credits Assessment
Module: Research Skills Credits: 20 Assessment: Coursework
Module: Social Consciousness And Sustainability In Tourism Credits: 40 Assessment: Coursework
Elective modules
Module Credits Assessment
Module: Innovations In Tourism Marketing Credits: 20 Assessment: Coursework
Module: Learning In The Workplace Credits: 60 Assessment: Coursework
Module: Personal And Professional Development Credits: 40 Assessment: Coursework
Module: Foreign Language Credits: 20 Assessment: Coursework

Year 3

Optional modules
Module Credits
Module: Placement Year Credits: -

Final year

Compulsory modules
Module Credits Assessment
Module: Consultancy And Enterprise Challenge Credits: 40 Assessment: Coursework
Module: Responsible Global Tourism Planning Credits: 40 Assessment: Coursework
Module: Strategy And Crisis Management In International Tourism And Hospitality Credits: 20 Assessment: Coursework
Elective modules
Module Credits Assessment
Module: Research Project Credits: 20 Assessment: Coursework
Module: Foreign Language Credits: 20 Assessment: Coursework

Fees and funding

Home students

Our tuition fee for UK students starting full-time undergraduate study in 2023/24 is £9,250 per year. These fees are regulated by the UK government and are therefore subject to changes in government policy. During your placement year you will pay a reduced fee of £1,200.

If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for International/EU students starting full-time study in 2023/24 is £15,860 per year. During your placement year you will pay a reduced fee of £1,200.

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Financial support for home/EU students

How tuition fees work, student loans and other financial support available.

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Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Tourism and hospitality courses (PDF, 231KB)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.

Student success story
Amy Scott sat on a rock by a lake

As part of the learning in the workplace scheme, student Amy Scott travelled to Colorado in the USA to spend nine months working for the famous Stanley Hotel. Find out more about her experience.

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How do I apply?

Apply now via UCAS

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Why choose us?

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We are Gold rated in the Teaching Excellence Framework (TEF) for the outstanding quality of our teaching and student outcomes

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We guarantee to find you an affordable place to live that’s close to campus and comes with all bills included

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95% of our UK graduates are in work or further study 15 months after graduating (2020/21 Graduate Outcomes Survey)

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