Dunn, K., & Harness, D. (2018). Communicating corporate social responsibility in a social world: The effects of company-generated and user-generated social media content on CSR attributions and scepticism. Journal of Marketing Management, 34 (17-18), 1503-1529. http://doi.org/10.1080/0267257X.2018.1536675
Dunn, K., & Harness, D. (2019). Whose voice is heard? The influence of user-generated versus company-generated content on consumer scepticism towards CSR. Journal of Marketing Management. http://doi.org/10.1080/0267257X.2019.1605401
Dunn, K. (2019). Does online chatter matter? – The effect of user-generated content and company response on consumers’ perceptions of CSR communication. Presented at: 52nd Academy of Marketing Conference, Regent’s University London, UK
Dunn, K. (2018). Social Media - whose voice matters? : Challenges for CSR communication in the UK food retail sector. Presented at: 25th Annual International Vincentian Business Ethics Conference, New York, USA, 2018
Dunn, K. (2017). Communicating corporate social responsibility in a social world: The effect of consumer-generated content on consumer scepticism. Presented at: 50th Academy of Marketing Conference, University of Hull, UK
Dunn, K. (2015). The impact of consumer-generated social media on consumer attributions and behaviour towards UK supermarkets CSR.
Dunn, K. (2014). An exploration of the effects of uncontrolled social media on consumer perceptions and responses to supermarkets’ corporate social responsibility.
Dunn, K. (2011). UK supermarkets' corporate social responsibility activities - real or marketing rhetoric: A consumer perspective.