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Dr. Wei Chen

Dr Wei Chen

Senior Lecturer


I am the module leader for internationalisation of hospitality. My teaching and research areas include strategic management, hospitality and tourism marketing, entrepreneurship and cross-culture management. My PhD research focused on a comparison study of China and the UK's hospitality and tourism marketing strategy from 1999 to 2002. I am actively involved in international business and have taken different managerial roles in China and the UK. I have conducted executive training and consultancy work for a range of commercial enterprises and public organisations. I am the overseas editor of Finance and Economy, a business magazine in China and have published various books and articles on international hospitality management. Teaching interests - postgraduate programme in leisure and food management - undergraduate programme in leisure and food management - research students supervisor Teaching - research and consultancy project - internationalisation of hospitality (module leader) Research interests - international hospitality management - strategic management in hospitality and tourism industry - global marketing Supervision - undergraduate and postgraduate dissertation and PhD supervisor I am the chief UK editor for Finance and Economy, a business magazine in China and has published various books and articles on international hospitality management. Wei Chen has got his Bachelor Degree in Finance and Economy, Masters Degree in International Business in China and his PhD Degree in the UK. He has been actively involved with Hospitality Management as well as International Business from the 1990'. He was the International Business Manager for British Oriental Development Associates Ltd., a British consultancy company from 2000 to 2002, before he set up his own business in China and then started to work for Sheffield Hallam University. Wei Chen has wide experiences in global business operation and hospitality management education. He is one of the chief overseas editors for the 'Finance and Economy', a key business journal in China. Research/Consultancy Interests: strategic management in hospitality and tourism, cross-culture management, international marketing and branding, internationalisation of hospitality and hospitality consultancy projects.



  • 2004: PhD International Tourism and Hospitality Marketing, University of Derby, United Kingdom
  • 1997: Masters - International Business, Other, United Kingdom
  • 1994: Bachelors - Finance and Economics, Other, United Kingdom

Member of professional body


  • 2006: Founder member of International Tourism Studies Association, International Tourism Studies Association

Senior Lecturer


Department of Service Sector Management

Sheffield Business School



Journal articles

Tajeddini, K., Chen, W., Ratten, V., & Tabari, S. (2019). Chinese educational migration: evidence from UK service industry. Journal of Enterprising Communities: People and Places in the Global Economy, 13 (1/2), 196-215.

Chen, W., & Wilton, M. (2018). A Study of the Practice of Contemporary Mindfulness During Work Breaks on Increasing Job Performance Levels in Hospitality Industry. Journal of Tourism, Hospitality and Sports, 35.

Chen, W., & Tabari, S. (2017). A study of negative customer online reviews and managerial responses on social media— case study of the Marriott Hotel Group in Beijing. Journal of Marketing and Consumer Research, 41, 53-64.

Dah, H.M., Chen, W., & Prempreh, V.M. (2015). Assessing the Impact of Loyalty Program on Consumer Purchasing Behavior in Fine-Dining Restaurant. Journal of Business and Management, 7 (30).

Chen, W. (2013). Product localization in the fast food industry. Innovative Marketing, 9 (1), 37-45.

Chen, W. (2012). The Impacts of London Olympics on British Economy and Tourism Industry. Journal of Chinese Economics and Finance, 12 (7), 108-113.

Li, G., Chen, W., & Duanmu, J.L. (2010). Determinants of international students' academic performance: A comparison between Chinese and other international students. Journal of Studies in International Education, 14 (4), 389-405.

Wang, Y., Xia, Z., & Chen, W. (2008). Aesthetic values in sustainable tourism development: A case study in zhangjiajie national park of wuling yuan, China. Journal of China Tourism Research, 4 (2), 205-218.

Chen, W., & Myasin, M. (2008). Working with Chinese Culture in Luxury Hotels in Shanghai: an Expatriate Manager's Perspective on Management Challenges. International Journal of Chinese Culture, 1 (2), 198-207.

Chen, W., & Egan, D. (2006). The Intra-urban Location of Hotels in the Chinese Cities of Beijing, Shanghai & Shenzhen. China Tourism Research, 2 (4), 516-530.

Chen, W. (2006). The Intra-Urban Location of Hotels in Chinese Cities of Beijing, Shanghai and Shenzhen. Journal of China Tourism Research, 2 (4), 570-585.

Chen, W. (2003). Implications of the Iraq War on the Stability of Chinese Economy. Journal of Finance and Economics, 14 (2), 26-29.


Tabari, S., & Chen, W. (2022). Global Strategic Management in the Service Industry A Perspective of the New Era. Emerald Group Publishing.

Chen, W. (2011). L'accueil International: Concepts et cas de Management. Louvain-la-Neuve: De Boeck.

Chen, W., Fitzgerald, D., & Tattersall, J. (2010). Strategic management: undergraduate programme in service sector management. London: Pearson Education.

Chen, W. (2009). Hospitality - Theoretical Foundations and Practice. Publisher.

Chen, W. (2009). Hotelaria. Boston: Elsevier Science.

Hirst, C., & Chen, W. (2008). Strategic Analysis and Management: Industry Text and Cases. London: Pearson Education.

Chen, W. (2007). International Hospitality Management. Abingdon: Routledge.

Hirst, C., & Chen, W. (2006). Strategic Management: Undergraduate Programme in Leisure and Food Management Second Edition. London: Pearson Education.

Hirst, C., & Chen, W. (2005). Strategic Management: Undergraduate Programme in Leisure and Food management. London: Pearson Education.


Chen, W. (2013). Globalisation and its Challenges in China: case studies of KFC. Presented at: CHEM Conference, 2013

Chen, W. (2005). Carsington Water: From A Water Catchments Reservoir to a Tourism Resource.

Chen, W. (2004). Relationship Marketing and State Owned Hotel: Case Study of Shanghai International Convention Centre.

Other publications

Chen, W. (2010). HOSPITALITY MANAGEMENT AND ORGANISATIONAL BEHAVIOUR, 4th EDITION, 2010, Laurie J. Mullins & Penny Dossor. New York: Pearson

Other activities

Research funding or grant

  • 2012: ARKOTO Project, European Union
  • 2011: Research and Consultancy Module for FCSI, Foodservice Consultants Society International (FCSI)
  • 2011: Welcome to Yorkshire, Tourism Destination Promotion Project
  • 2010: Chinese Supermarket Market Research Project, Taisun Group
  • 2009: First International Student Conference Project, Sheffield Hallam University, United Kingdom
  • 2008: Huiwei Chinese Restaurant Logistic Improvement Project, Huiwei Chinese Restaurant Logistic Improvement Project
  • 2007: The Economic Relationship between Sheffield and China, HSBC Bank Plc
  • 2006: Sheffield Chinatown Feasibility Study, Sheffield City Council

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