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Wei Chen

Dr Wei Chen

Senior Lecturer

Summary

I am the module leader for internationalisation of hospitality. My teaching and research areas include strategic management, hospitality and tourism marketing, entrepreneurship and cross-culture management. My PhD research focused on a comparison study of China and the UK's hospitality and tourism marketing strategy from 1999 to 2002. I am actively involved in international business and have taken different managerial roles in China and the UK. I have conducted executive training and consultancy work for a range of commercial enterprises and public organisations. I am the overseas editor of Finance and Economy, a business magazine in China and have published various books and articles on international hospitality management. Teaching interests - postgraduate programme in leisure and food management - undergraduate programme in leisure and food management - research students supervisor Teaching - research and consultancy project - internationalisation of hospitality (module leader) Research interests - international hospitality management - strategic management in hospitality and tourism industry - global marketing Supervision - undergraduate and postgraduate dissertation and PhD supervisor I am the chief UK editor for Finance and Economy, a business magazine in China and has published various books and articles on international hospitality management. Wei Chen has got his Bachelor Degree in Finance and Economy, Masters Degree in International Business in China and his PhD Degree in the UK. He has been actively involved with Hospitality Management as well as International Business from the 1990'. He was the International Business Manager for British Oriental Development Associates Ltd., a British consultancy company from 2000 to 2002, before he set up his own business in China and then started to work for Sheffield Hallam University. Wei Chen has wide experiences in global business operation and hospitality management education. He is one of the chief overseas editors for the 'Finance and Economy', a key business journal in China. Research/Consultancy Interests: strategic management in hospitality and tourism, cross-culture management, international marketing and branding, internationalisation of hospitality and hospitality consultancy projects.

  • About

    Qualifications

    • 2004: PhD International Tourism and Hospitality Marketing, University of Derby
    • 1997: Masters - International Business, Other
    • 1994: Bachelors - Finance and Economics, Other

    Member of professional body

    Membership

    • 2006: Founder member of International Tourism Studies Association, International Tourism Studies Association

    Senior Lecturer

  • Teaching

    Department of Service Sector Management

    Sheffield Business School

    Hospitality

  • Publications

    Journal article: CHEN, W. DAH, H. PREMPREH, V. (2015), 'Assessing the Impact of Loyalty Program on Consumer Purchasing Behavior in Fine-Dining Restaurant', Journal of Business and Management, vol 7, no 30, pp. 7-15

    Journal article: Chen, W. Li, G. Liu, Y. (2013), 'Product localization in the fast food industry', Innovative Marketing, vol 9, no 1, pp. 37-45

    Journal article: Chen, W. Wang, B. (2012), 'The Impacts of London Olympics on British Economy and Tourism Industry', Journal of Chinese Economics and Finance, vol 12, no 7, pp. 108-113

    Journal article: Chen, W. Wang, B. (2012), 'Product localization in the fast food industry', Innovative Marketing, vol 9, pp. 36-45

    Journal article: Chen, W. Lin, X. (2010), 'Financial Crisis' impacts on British customers Christmas spending behaviours', Journal of Finance and Economics, vol 21, pp. 42136

    Journal article: Chen, W. Li, G. Duanmu, J. (2010), 'Determinants of International Students' Academic Performance: A Comparison Between Chinese and other International Students', Journal of Studies in International Education, vol 14, no 4, pp. 389-405

    Journal article: CHEN, W. LI, G. DUANMU, J. (2009), 'Aesthetic Values in Sustainable Tourism Development: A Case Study in Zhangjiajie National Park of Wuling Yuan, China', Journal of Studies in International Education, vol 4, pp. 205-218

    Journal article: WANG, Y. XIA, Z. CHEN, W. (2009), 'Aesthetic Values in Sustainable Tourism Development: A Case Study in Zhangjiajie National Park of Wuling Yuan, China', Journal of China Tourism Research, vol 4, no 2, pp. 205-218

    Journal article: CHEN, W. MYASIN, M. (2008), 'Working with Chinese Culture in Luxury Hotels in Shanghai: an Expatriate Manager's Perspective on Management Challenges', International Journal of Chinese Culture, vol 1, no 2, pp. 198-207

    Journal article: CHEN, W. EGAN, D. ZHANG, Y. (2006), 'The Intra-Urban Location of Hotels in Chinese Cities of Beijing, Shanghai and Shenzhen', Journal of China Tourism Research, vol 2, no 4, pp. 570-585

    Journal article: CHEN, W. (2003), 'Implications of the Iraq War on the Stability of Chinese Economy', Journal of Finance and Economics, vol 14, no 2, pp. 26-29

    Journal article: CHEN, W. (2003), 'Can Global Economy Walking Out of recession in 2003', Journal of Finance and Economics

    Book: Chen, W. Clarke, A. (2011), L'accueil International: Concepts et cas de Management, De Boeck, Louvain-la-Neuve

    Book: Tattersall, J. Chen, W. Fitzgerald-Moore, D. Wang, K. (2010), Strategic management: undergraduate programme in service sector management, Pearson Education, London

    Book: CHEN, W. CLARKE, A. (2009), Hospitality - Theoretical Foundations and Practice, Publisher

    Book: CHEN, W. CLARKE, A. (2009), Hotelaria, Elsevier Science, Boston

    Book: CHEN, W. FITZGERALD-MOORE, D. WANG, K. (2009), Strategic Management: Concepts and Industry Cases, 3rd edn, Publisher

    Book: CHEN, W. HIRST, C. LYONS, H. (2008), Strategic Analysis and Management: Industry Text and Cases, Pearson Education, London

    Book: CHEN, W. CLARKE, A. (2007), International Hospitality Management, Routledge, Abingdon

    Book: CHEN, W. FITZGERALD-MOORE, D. WANG, K. (2007), Strategic Management: Concepts and Industry Cases, 2nd edn, Publisher

    Book: CHEN, W. HIRST, C. LONG, P. LYONS, H. WHITAKAR, V. (2006), Strategic Management: Undergraduate Programme in Leisure and Food Management Second Edition, Pearson Education, London

    Book: CHEN, W. HIRST, C. LYONS, H. WHITAKAR, V. (2005), Strategic Management: Undergraduate Programme in Leisure and Food management, Pearson Education, London

    Conference Paper: CHEN, W. (2015), 'Training of Hospitality Organisation Placement for International Students'. Paper presented at CHME Conference, PechaKucha Presentation, Manchester

    Conference Paper: Chen, W. Liu, Y. (2013), 'Globalisation and its Challenges in China: Case study of KFC'. Paper presented at 2013 CHEM Conference, Edinburgh.

    Conference Paper: CHEN, W. ZHAO, H. (2006), 'Gazing Tourists in City Open space - Case of Shanghai, China, Asia and Tourism.'. Paper presented at Conference

    Conference Paper: CHEN, W. EGAN, D. (2006), 'The study of Chinese Urban Hotels, Tourism and the New Asia'. Paper presented at Implications for Research, Policy and Practice Conference

    Conference Paper: CHEN, W. (2005), 'Carsington Water: From A Water Catchments Reservoir to a Tourism Resource'. Paper presented at 2nd International Lake Conference, Hangzhou, China

    Conference Paper: CHEN, W. (2004), 'Relationship Marketing and State Owned Hotel: Case Study of Shanghai International Convention Centre'. Paper presented at CHME Conference

    Conference Paper: CHEN, W. CLARKE, A. (2002), 'Travel Agency Strategic Marketing in China'. Paper presented at 8th Asia Pacific Tourism Association Conference

    Other: Chen, W. (2010), 'HOSPITALITY MANAGEMENT AND ORGANISATIONAL BEHAVIOUR, 4th EDITION, 2010, Laurie J. Mullins & Penny Dossor'

  • Other activities

    Research funding or grant

    • 2012: ARKOTO Project, European Union
    • 2011: Research and Consultancy Module for FCSI, Foodservice Consultants Society International (FCSI)
    • 2011: Welcome to Yorkshire, Tourism Destination Promotion Project
    • 2010: Chinese Supermarket Market Research Project, Taisun Group
    • 2009: First International Student Conference Project, Sheffield Hallam University, United Kingdom
    • 2008: Huiwei Chinese Restaurant Logistic Improvement Project, Huiwei Chinese Restaurant Logistic Improvement Project
    • 2007: The Economic Relationship between Sheffield and China, HSBC Bank Plc
    • 2006: Sheffield Chinatown Feasibility Study, Sheffield City Council

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