BA (Honours) Esports Management

Year of Entry 2024/25
Esport

BA (Honours)

Esports Management

Full-time Event Management

Study event management, journalism and gaming culture, ready to work in the dynamic esports sector.

 

Everything you need to know...

  • Pound sign

    What is the fee?

    Home: £9,250 per year (£1,200 for placement year)
    International/EU: £16,655 per year (£1,200 for placement year)

  • Time

    How long will I study?

    3 / 4 Years

  • Location

    Where will I study?

    City Campus

  • Bookmark

    What are the entry requirements?

    112-120 UCAS points

  • Checkmark

    What is the UCAS code?

    AA01

  • Date

    When do I start?

    September 2024

  • Avatar

    Placement year available?

    Yes


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Course summary

  • Learn the skills needed to manage Esport event experiences.
  • Prepare for a career in a multifaceted and exciting field.
  • Benefit from a unique blend of event management and media training.
  • Study the essential aspects of journalism, sports reporting, commentary and media management needed for esports.
  • Learn in our state-of-the-art Esports Lab and use our content creation suite.
  • Gain industry-accredited qualifications in Licensing (BIIAB) and Health and Safety (IOSH)

Esports is competitive video gaming where individuals or teams play against each other online and at spectator events. This innovative course focuses on developing students’ knowledge and practical portfolio whilst enhancing soft skills to become the next generation of leaders in Esports. The course brings together Esports culture, content creation, enterprise, contemporary issues in Esports, journalism, and events management.


Sheffield Business School accreditation

Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB), placing us in the top 6% of business schools globally.

How you learn

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

A variety of learning and teaching methods are used to help you develop the knowledge, understanding and skills needed for an esports career.
The approaches vary between modules. They include formal lectures, seminars, problem-solving exercises, case studies, individual and group presentations and directed learning activities.

Throughout, you’ll be taught by subject experts from esports, media and event management.

You learn through

  • Active and experiential learning.
  • Using critical thinking and problem-solving abilities, creativity and innovation.
  • Collaboration and team working.
  • Live projects — working with real clients to deliver consultancy-based projects, such as live Esports events.
  • In our dedicated Esports Lab you will learn to use industry-spec equipment in our studio, gallery, and editing suite.

Course leaders and tutors

Nana Nyarko
Nana Nyarko
Senior Lecturer - Events Management

My current teaching responsibilities span all levels in both the undergraduate and postgraduate Event Management courses in the Sheffield Business School at Sheffiel … Read more

Mohammed Yaqub
Mohammed Yaqub
Senior Lecturer

Senior Lecturer in Events Management at Sheffield Business School. Driven by a personal passion for excellence and professional quality; practising the ideals of cre … Read more

Applied learning

Work placements

Work experience is built into this course across all levels, and you will get the opportunity to go on a placement. This gives you real-world experience to prepare you for your future career.

Live projects

All the courses in the Sheffield Business School include a final-year consultancy project. Students on the BA Esports Management degree course will be working with clients to host a live Esport event.

Networking opportunities

Through the event management HUB, students on the Esports degree are able to participate in the various networking events that we host throughout the year to support students in making industry contacts. For example, in 2023 students attended Insomnia Gaming Festival and ESI Networking.

Entrepreneur opportunities

Students are able to use our state-of-the-art Esports lab facilities and content creation suite to develop their own events and businesses, whilst accessing support from the university's dedicated enterprise team.


Future careers

The Esports industry is going from strength to strength with viewership set to more than double from 2019’s data (Streamhachet, 2023) it's an exciting time to be entering the industry.

Graduates could go into careers in many sectors – including:

  • Esports Team Manager/Coach
  • Esports Event Manager
  • Esports Marketing Specialist
  • Esports Content Creator/Streamer
  • Esports Analyst/Caster
  • Esports Entrepreneur
  • Esports Project Manager
  • Esports Sales Representative
  • Esports Operations Coordinator
  • Esports Talent Agent
  • Esports Public Relations Specialist

Where will I study?

You study at City Campus through a structured mix of lectures, seminars and practical sessions as well as access to digital and online resources to support your learning.

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

City Campus map | City Campus tour 


City Campus map
Location

Howard Street
Sheffield
S1 1WB

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Adsetts library

Adsetts Library is located on our City Campus. It's open 24 hours a day, every day.

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Equipment and facilities

On this course you will work in our

  • Esports lab – with state-of-the-art computers, studio, gallery, and editing suite
  • TV studio
  • radio studio
  • bespoke newsrooms

Entry requirements

All students

UCAS points

  • 112-120

This must include at least 64 points from two A levels or equivalent BTEC National qualifications. For example:

  • BBC-BBB at A Level
  • DDM in BTEC Extended Diploma
  • Merit overall from a T level qualification
  • A combination of qualifications, which may include AS levels, EPQ and general studies.

You can find information on making sense of UCAS tariff points here and use the UCAS tariff calculator to work out your points.

GCSE

  • English Language or Literature at grade C or 4
  • Maths at grade D or 3

We also expect you to demonstrate through your personal statement an interest in and awareness of esports or closely related disciplines or some level of practical experience.

Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.

If English is not your first language you must have an IELTS score of 7.0 or above with a minimum of 6.5 in all skills or equivalent. If your English language skill is currently below IELTS 7.0 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.

We welcome applications from people of any age. We may be flexible in our normal offer if you can show a commitment to succeed and have the relevant skills and experience. This must show that you will benefit from and finish the course successfully.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Modules

Important notice: The structure of this course is periodically reviewed and enhanced to provide the best possible learning experience for our students and ensure ongoing compliance with any professional, statutory and regulatory body standards. Module structure, content, delivery and assessment may change, but we expect the focus of the course and the learning outcomes to remain as described above. Following any changes, updated module information will be published on this page.

You will be able to complete a placement year as part of this course. See the modules table below for further information.

Year 1

Compulsory modules

Module
Credits
Assessment
Applied Academic Skills
Credits 20
Assessment Coursework(100%)
Esports Event Management
Credits 20
Assessment Practical(100%)
Esports Industry And Gaming Culture
Credits 40
Assessment Practical(100%)
Esports Journalism And Casting
Credits 40
Assessment Coursework(100%)
Year 2

Compulsory modules

Module
Credits
Assessment
Esports Content Creation And Media Communication
Credits 40
Assessment Coursework(100%)
Esports Enterprise
Credits 20
Assessment Coursework(100%)
Esports Event Safety And Risk Management
Credits 20
Assessment Coursework(100%)
Managing Esports Talent And Welfare
Credits 40
Assessment Coursework(75%) , Practical(25%)
Year 3

Optional modules

Module
Credits
Assessment
Placement Year
Credits -
Assessment
Final year

Compulsory modules

Module
Credits
Assessment
Esports Business Management
Credits 40
Assessment Coursework(75%) , Practical(25%)
Hot Topics In Events, Festivals, And Esports
Credits 20
Assessment Coursework(100%)
Live Esports Experience
Credits 40
Assessment Coursework(100%)
Strategic Experience Design
Credits 20
Assessment Coursework(100%)

Fees and funding

Home students

Our tuition fee for UK students starting full-time undergraduate study in 2024/25 is £9,250 per year. These fees are regulated by the UK government and are therefore subject to changes in government policy. During your placement year you will pay a reduced fee of £1,200.

If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for International/EU students starting full-time study in 2024/25 is £16,655 per year. During your placement year you will pay a reduced fee of £1,200.

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Financial support for home/EU students

How tuition fees work, student loans and other financial support available.

Learn more

Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Event management courses (PDF, 266.3KB)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.

 

How do I apply?

Apply now via UCAS

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Why not come to our next open day? Open days are the perfect place to talk to staff and students, visit our campuses and get all the information you need. Alternatively, feel free to ask us a question.

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Why choose us?

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Teaching

We are Gold rated in the Teaching Excellence Framework (TEF) for the outstanding quality of our teaching and student outcomes

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Accommodation

We guarantee to find you an affordable place to live that’s close to campus and comes with all bills included

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Employment

95% of our UK graduates are in work or further study 15 months after graduating (2020/21 Graduate Outcomes Survey)

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