Everything you need to know...
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What is the fee?
Home: £10,310 or £11,810 (with work experience) for the course
International/EU: £17,205 or £18,705 (with work experience) for the course -
How long will I study?
2 Years
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Where will I study?
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When do I start?
September 2024
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Placement year available?
Yes
Come to an open day
Find out more at our postgraduate open days. Book now for your place.
Course summary
- Study international events and learn how to plan, manage and evaluate them.
- Understand the various ways cultural, sporting and personal events are managed.
- Learn how to make strategic decisions that involve multiple business areas at once.
- Solve complex problems through innovative, analytical and critical thinking.
- Get real industry work experience.
The course focuses on the strategic role events play in modern society, and how they contribute to organisational and community objectives. You’ll gain the latest event strategy knowledge, based on the research of our diverse academic research team.
Sheffield Business School accreditation
Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB), placing us in the top 5% of business schools globally.
How you learn
All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.
You learn to apply and critically challenge your understanding in practical contexts, particularly during real industry work experience.
Sheffield Hallam is one of the top providers of events courses in the UK. As a founder member of the Association of Event Management Educators (AEME), we’re involved in establishing academic benchmarks in events education. As a result, this course has an innovative learning and assessment format that puts you at its centre.
You learn through
- experiential workshops
- seminars
- tutorials
- site visits
This course is delivered face-to-face over three semesters - teaching is scheduled based on the length of your course and the academic calendar.
Work experience is embedded midway through your course. Your dissertation module will be submitted upon completion of your placement.
Course leaders and tutors
Applied learning
Work placements
Work experience is embedded on this course, providing you with a great opportunity to develop your practical skills in the UK or abroad. It also allows you to gain vital industry contacts for your future career.
We run employability workshops to help you gain a placement and we have a dedicated placement team to support you. You’ll have access to placement opportunities at organisations such as the Ritz-Carlton Hotel, Martins Food Ltd, Gleneagles Hotel and Resort, Wanlin Dance School and the World Duty Free Group.
Live projects
Every year there are around 300 large events to get involved in across Yorkshire – sports, cultural, festivals, arts and more. We’ve established a solid relationship with their organisers, so you’ll have the chance to work, volunteer or look behind the scenes at most of these events.
Our students have been involved in events such as the Grand Depart for the Tour De France, the Children's Media Conference, Sheffield Doc/Fest and Sheffield's Chinese New Year celebrations.
Networking opportunities
We maintain strong links with the event community. We’re also the founders of the Events Hub – an informal and friendly community where practitioners can come together to share experiences and ideas, and to learn from others.
Future careers
This course prepares you for a career in
- global hotel groups
- event venues
- government organisations
- international associations
- conference and event departments and organisers
- international leisure resorts
- agencies specialising in events and conference business analysis
You may also be able to progress to PhD study.
Where will I study?
You study at City Campus through a structured mix of lectures, seminars and practical sessions as well as access to digital and online resources to support your learning.
City Campus
City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.
City Campus map | City Campus tour
Adsetts library
Adsetts Library is located on our City Campus. It's open 24 hours a day, every day.
Learn moreEntry requirements
All students
Normally an honours degree or recognised equivalent qualification
We welcome enquiries from those who have substantial management experience but do not have the normal entry requirements. We may invite you for an interview to discuss your particular background, experience and qualifications. You may also be able to claim credit points which can reduce the amount of time it takes to complete your qualification at Sheffield Hallam. Find out more
Through accreditation of prior learning you may be able to claim entry with credit or exemptions based on your existing qualifications, knowledge and experience.
Work Experience Route
If English is not your first language you will need an IELTS 6.5 score with a minimum of 6.0 in all skills or equivalent.
Non Work Experience Route
If English is not your first language you will need an IELTS 6.0 score with a minimum of 5.5 in all skills or equivalent.
If your English language skill is currently below the required level we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.
Additional information for EU/International students
If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page.
For details of English language entry requirements (IELTS), please see the information for 'All students'.
Modules
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.
You will be able to complete a placement year as part of this course. See the modules table below for further information.
Year 1
Compulsory modules
Business And Management Strategy
Delivering Successful Business Events
Dissertation
Research Methods
Strategic Event Creation
Work Related Learning
Elective modules
Contemporary Issues In Tourism
Hospitality Service Excellence
International Cultural Events
Live Event
Major Event Policy And Practice
Managing Profitable Food And Beverage Operations
Managing The Property Asset
Safety And Security Management In Tourism
Strategic Resort Hotel Management
Sustainable Tourism And Hospitality In The 21St Century
Talent Management
Tourism And Globalisation
Tourism, Culture And Society
Visitor Attractions Management
Final year
Compulsory modules
Msc Placement
Fees and funding
Home students
Our tuition fee for UK students starting full-time study in 2024/25 is £10,310 for the course without work experience placement or £11,810 with work experience placement. The tuition fee displayed above is for the full course. If the full course is more than one year in duration, the fee will be divided into annual payments which will then be rounded. This may mean the total fee you pay is slightly higher than the fee stated above. If you take a break in study or have to re-take part of the course, you may also be charged an additional fee and will be notified of this at the time.
If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.
International students
Our tuition fee for International/EU students starting full-time study in 2024/25 is £17,205 for the course without work experience placement or £18,705 with work experience placement. The tuition fee displayed above is for the full course. If the full course is more than one year in duration, the fee will be divided into annual payments which will then be rounded. This may mean the total fee you pay is slightly higher than the fee stated above. If you take a break in study or have to re-take part of the course, you may also be charged an additional fee and will be notified of this at the time.
Postgraduate student loans
Up to £11,222 available for Home students on most masters courses.
Additional course costs
This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.
Additional costs for Event management courses (PDF, 184.7KB)Legal information
Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.
