MSc International Events Management

Year of Entry 2024/25
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International Events Management

Full-time Event Management

Learn how to manage a vibrant range of international events, from cultural and sporting occasions to conferences, exhibitions and festivals.

Everything you need to know...

  • Pound sign

    What is the fee?

    Home: £10,310 or £11,810 (with work experience) for the course
    International/EU: £17,205 or £18,705 (with work experience) for the course

  • Time

    How long will I study?

    1 Year

  • Location

    Where will I study?

    City Campus

  • Date

    When do I start?

    September 2024

Postgraduate open day

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Work Placement Route

For international students wishing to undertake a placement as part of this course, you must apply to the International Events Management (work experience route). Transferring to the work experience route later will not be possible due to visa restrictions.

Course summary

  • Study international events and learn how to plan, manage and evaluate them. 
  • Understand the various ways cultural, sporting and personal events are managed. 
  • Learn how to make strategic decisions that involve multiple business areas at once. 
  • Solve complex problems through innovative, analytical and critical thinking. 

The course focuses on the strategic role events play in modern society, and how they contribute to organisational and community objectives. You’ll gain the latest event strategy knowledge, based on the research of our diverse academic research team.  

Sheffield Business School accreditation

Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB) and has been awarded the Business School Impact System label by the European Foundation for Management Development (EFMD).

How you learn

Your lecturer's view
Watch lecturer Richard Cooper talk about Events at Sheffield Hallam University.

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive. 

Sheffield Hallam is one of the top providers of events courses in the UK. As a founder member of the Association of Event Management Educators (AEME), we’re involved in establishing academic benchmarks in events education. As a result, this course has an innovative learning and assessment format that puts you at its centre. 

You learn through 

  • experiential workshops 
  • seminars 
  • tutorials 
  • site visits 

This course is delivered face-to-face over three semesters - teaching is scheduled based on the length of your course and the academic calendar.

Course leaders and tutors

Jaffer (Jay) Idris
Jaffer (Jay) Idris
Senior Lecturer

Jaffer Idris (Jay) is a lecturer working in Events Management within the Sheffield Business School at Sheffield Hallam University. Jay maintains a strong academic pr … Read more

Applied learning

Work placements 

You’ll choose an optional module and complete a work-based learning module that focuses on the event sector of your interest. You’ll be supported by our teaching team, who have a variety of professional backgrounds. 

The placement option (September starts only) offers you an additional opportunity to develop your practical skills, either in the UK or abroad. We run employability workshops to help you gain a placement and we have a dedicated placement team to support you. You’ll have access to placement opportunities at organisations such as the Ritz-Carlton Hotel, Martins Food Ltd, Gleneagles Hotel and Resort, Wanlin Dance School and the World Duty Free Group. 

Live projects 

Every year there are around 300 large events to get involved in across Yorkshire – sports, cultural, festivals, arts and more. We’ve established a solid relationship with their organisers, so you’ll have the chance to work, volunteer or look behind the scenes at most of these events. 

Our students have been involved in events such as the Grand Depart for the Tour De France, the Children's Media Conference, Sheffield Doc/Fest and Sheffield's Chinese New Year celebrations. 

Networking opportunities 

We maintain strong links with the event community. We’re also the founders of the Events Hub – an informal and friendly community where practitioners can come together to share experiences and ideas, and to learn from others. 

Future careers

This course prepares you for a career in 

  • global hotel groups 
  • event venues 
  • government organisations 
  • international associations 
  • conference and event departments and organisers 
  • international leisure resorts 
  • agencies specialising in events and conference business analysis 

You may also be able to progress to PhD study. 

Where will I study?

You study at City Campus through a structured mix of lectures, seminars and practical sessions as well as access to digital and online resources to support your learning.

City Campus

City Campus is located in the heart of Sheffield, within minutes of the train and bus stations.

City Campus map | City Campus tour 

City Campus map

Howard Street
S1 1WB

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Entry requirements

All students

Normally an honours degree or recognised equivalent qualification

We welcome enquiries from those who have substantial management experience but do not have the normal entry requirements. We may invite you for an interview to discuss your particular background, experience and qualifications. You may also be able to claim credit points which can reduce the amount of time it takes to complete your qualification at Sheffield Hallam. Find out more

Through accreditation of prior learning you may be able to claim entry with credit or exemptions based on your existing qualifications, knowledge and experience.

Work Experience Route

If English is not your first language you will need an IELTS 6.5 score with a minimum of 6.0 in all skills or equivalent.

Non Work Experience Route

If English is not your first language you will need an IELTS 6.0 score with a minimum of 5.5 in all skills or equivalent.

If your English language skill is currently below the required level we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.

Additional information for EU/International students

If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page.

For details of English language entry requirements (IELTS), please see the information for 'All students'.


Important notice: The structure of this course is periodically reviewed and enhanced to provide the best possible learning experience for our students and ensure ongoing compliance with any professional, statutory and regulatory body standards. Module structure, content, delivery and assessment may change, but we expect the focus of the course and the learning outcomes to remain as described above. Following any changes, updated module information will be published on this page.

Final year

Compulsory modules

Business And Management Strategy
Credits 30
Assessment Coursework(100%)
Delivering Successful Business Events
Credits 30
Assessment Coursework(100%)
Credits 45
Assessment Coursework(100%)
Research Methods
Credits 15
Assessment Coursework(100%)
Strategic Event Creation
Credits 30
Assessment Coursework(100%)
Work Related Learning
Credits 15
Assessment Coursework(100%)

Elective modules

Contemporary Issues In Tourism
Credits 15
Assessment Coursework(100%)
Hospitality Service Excellence
Credits 15
Assessment Coursework(100%)
International Cultural Events
Credits 15
Assessment Coursework(100%)
Live Event
Credits 15
Assessment Coursework(100%)
Major Event Policy And Practice
Credits 15
Assessment Coursework(100%)
Managing Profitable Food And Beverage Operations
Credits 15
Assessment Coursework(100%)
Managing The Property Asset
Credits 15
Assessment Coursework(100%)
Safety And Security Management In Tourism
Credits 15
Assessment Coursework(100%)
Strategic Resort Hotel Management
Credits 15
Assessment Coursework(100%)
Sustainable Tourism And Hospitality In The 21St Century
Credits 15
Assessment Coursework(100%)
Talent Management
Credits 15
Assessment Coursework(100%)
Tourism And Globalisation
Credits 15
Assessment Coursework(50%) , Practical(50%)
Tourism, Culture And Society
Credits 15
Assessment Coursework(100%)
Visitor Attractions Management
Credits 15
Assessment Coursework(100%)

Fees and funding

Home students

Our tuition fee for UK students starting full-time study in 2024/25 is £10,310 for the course without work experience placement or £11,810 with work experience placement.

If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.

International students

Our tuition fee for International/EU students starting full-time study in 2024/25 is £17,205 for the course without work experience placement or £18,705 with work experience placement.

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Postgraduate student loans

Up to £11,222 available for Home students on most masters courses.

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Additional course costs

This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.

Additional costs for Event management courses (PDF, 266.3KB)

Legal information

Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.


How do I apply?

You apply for this course via our online application form.

Apply for September 2024

You can also use the application form above to apply for future years of entry.

Not ready to apply just yet?

Why not come to our next open day? Open days are the perfect place to talk to staff and students, visit our campuses and get all the information you need. Alternatively, feel free to ask us a question.

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Why choose us?

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We are Gold rated in the Teaching Excellence Framework (TEF) for the outstanding quality of our teaching and student outcomes

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We guarantee to find you an affordable place to live that’s close to campus and comes with all bills included

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95% of our UK graduates are in work or further study 15 months after graduating (2020/21 Graduate Outcomes Survey)

Where next?

Find out more about Sheffield Hallam's postgraduate opportunities and community.

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Information for international students

Information for international students including entry requirements by country and funding.

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