Everything you need to know...
International/EU: £13,995 per year
This course scored 93% for overall satisfaction in the 2020 National Student Survey.
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- Learn from the best on a course that has been developed in collaboration with industry experts.
- Gain skills that are transferable to other industries.
- Get to work with well known organisations in a live project and work placements.
- Have the opportunity to work abroad — with the possibility of Erasmus funding being available for European placements.
Work with organisations like UK Sport, the English Football Association and various football clubs to understand management and business as applied in organisations in the sport industry. This course prepares you to take advantage of the many opportunities resulting from the continuing expansion of the global sport economy.
Watch student Harry Preston talk about what it’s like to study on this course.
How you learn
Alongside business and management concepts, you learn about the sport environment and the role of sport in society to achieve a range of objectives. You study modules ranging from the basics of financial management to the strategic positioning of products and services.
You learn through
- project supervision
- field trips
- external visits
There are opportunities to study abroad at one of our partner universities with the possibility of funding through the Erasmus programme (subject to the UK’s continued participation in the Erasmus programme following the Brexit transition period).
Course leaders and tutors
I have worked in the sports industry for the last 11 years, before that completing my undergrad at Sheffield Hallam
Marc lectures upon Postgraduate and Undergraduate modules in relation to Strategy, Marketing and Consultancy
You will have the opportunity to arrange a year-long work placement in between your second and third years. This gives you a real-world experience to prepare you for your future career. Past students have had placements with Reebok India, Badminton England, Aston Villa, Norwich City and Sheffield United football clubs, Sheffield Steelers, Leicester Tigers, England Rugby 2015, the English Institute of Sport, Champneys Springs Health Resort, Ponds Forge International Sports Centre, Sport Industries Research Centre, England and Wales Cricket Board.
In the enterprise and innovation module you have the opportunity to present and develop your own business idea with the help of the University's Research and Innovation Office. You examine opportunities and markets, study entrepreneurship and innovation theory, as well as using applied research from your chosen sporting industry.
This course prepares you for a career in
- business analysis in social media
- general management
- corporate sales
- retail management
- events management
- sports development
- project management
- financial services associate
- a professional sports environment
Previous graduates of this course have gone on to work for
- Adidas Group
- Wolverhampton and Worcester Racecourses
- Sheffield International Venues
- Bournemouth FC
- LA Fitness
- Sheffield United FC
- Sunderland AFC
- Gloucestershire FA
- Construction Gleeson
- The Jockey Club (including the Grand National)
- EY (previously Ernst & Young)
- Synergy Sponsorship
The course is accredited by The Chartered Institute of Marketing (CIM).
Student success story
In April 2018, 15 students and alumni from Sheffield Hallam travelled to the Gold Coast in Australia to work for 3 weeks at the Commonwealth Games. "This was a once in a lifetime opportunity. I met world famous athletes and developed myself personally and professionally."
George Powdrill, BSc (Hons) Sport Business Management
Student success story
Meet the students behind Sheffield's footballing success
Where will I study?
You study at Collegiate Campus through a structured mix of online lessons and face-to-face teaching with access to digital and online resources to support your learning.
Collegiate Campus can be found just off Ecclesall Road, a bustling student district.
Collegiate Library can be found just off Ecclesall Road. It's open 24 hours a day, every day.Learn more
Learn more about your department
Find out about the Sports and Physical Activity subject area at Sheffield Hallam University.
From at least two A levels or equivalent BTEC National qualifications. We accept General Studies. For example:
- CCC at A Level including relevant subject(s).
- MMM in BTEC Extended Diploma.
- A combination of qualifications, which may include AS levels, EPQ or general studies
- English Language or Literature at grade C or 4 or equivalents*
- Maths at grade C or 4 or equivalents*
- An approved Access to HE Diploma in a sport or business related subject. Normally we require 15 of the level 3 credits to be graded at merit.
You also need to demonstrate an ability to
study academic subjects at degree level
- debate topics and issues
- draw on conclusions from written material
- study independently as well as a member of a group
- use computers and technology associated with contemporary teaching, learning and assessment methods
- successfully complete a range of assignments including researched essays and practical examinations
This is normally achieved by completing academic study at level three or above in the last four years.
* GCSE English and mathematics equivalent
- equivalency test from www.equivalencytesting.co.uk
If English is not your first language you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills or equivalent. If your English language skill is currently below IELTS 6.0 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.
We strongly recommend that you tell us about any long term health conditions or disabilities you may have. This is so we can assess whether we can deliver the course in such a way that you can meet the course requirements and take part without disadvantage. You can contact our University student support staff on 0114 225 3964 (voice and Minicom) and explore any issues you may have.
Please note the University will only admit students who are aged 18 at the point of enrolment.
Additional information for EU/International students
If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page. You can also watch a video guide on how to apply.
For details of English language entry requirements (IELTS), please see the information for 'All students'.
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.
You will be able to complete a placement year as part of this course. See the modules table below for further information.
|Module: Developing Management And Leadership Practice||Credits: 20||
|Module: Managing The Sports Business||Credits: 20||
|Module: Principles Of Marketing And Finance For Sport Managers||Credits: 20||
|Module: Sport Research In Practice||Credits: 20||
|Module: The Sport And Physical Activity Environment||Credits: 20||
|Module: Understanding Sport And Physical Activity||Credits: 20||
|Module: Applied Professional Development||Credits: 20||
|Module: Enterprise And Innovation||Credits: 20||
|Module: Hrm For Sport Managers||Credits: 20||
|Module: Research Methods In Sport||Credits: 20||
|Module: Sports Business Marketing||Credits: 20||
|Module: Event Management||Credits: 20||
|Module: Managing The Development Of Sport In The Uk||Credits: 20||
|Module: Operational Facility Management||Credits: 20||
|Module: Placement Year||Credits: -|
|Module: Management Applications||Credits: 20||
|Module: Project In Sport||Credits: 40||
|Module: Strategic Management Of Sport||Credits: 20||
|Module: Economics And Finance Of Professional Team Sports||Credits: 20||
|Module: Managing The Development Of International Sport||Credits: 20||
|Module: Marketing Communications||Credits: 20||
|Module: Sport, Brands And Culture||Credits: 20||
|Module: Strategic Management Of Sport Events||Credits: 20||
Fees and funding
Our tuition fee for UK students starting full-time undergraduate study in 2021/2022 are £9,250 per year. During your placement year you will pay a reduced fee of £1,200.
† If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found in our terms and conditions under student fees regulations.
Our tuition fee for International/EU students starting full-time study in 2021/22 is £13,995 per year. During your placement year you will pay a reduced fee of £1,200.
Financial support for home/EU students
How tuition fees work, student loans and other financial support available.
Additional course costs
This link allows you to view estimated costs associated with the main activities on specific courses. These are estimates and, as such, are only an indication of additional course costs. Actual costs can vary greatly depending on the choices you make during your course.Additional costs for Sport and physical activity courses (PDF, 252.7KB)
Any offer of a place to study is subject to your acceptance of the University’s Terms and Conditions and Student Regulations.
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